您的位置:首页  > 论文页面

个人网络商店强弱联系与创业资源获取

发表时间:2015-04-30  浏览量:1576  下载量:584
全部作者: 王侃
作者单位: 华南理工大学工商管理学院
摘 要: 研究将社会学中强弱联系理论应用于解释个人网络商店创业资源获取的渠道差异,并着重揭示这种差异受创业者年龄、性别、创业经验、工作经验及周工作时间的权变影响,基于178份来自C2C网络商店的样本,采取分组回归的方法实证检验权变因素对强弱联系与资源获取关系的调节作用。研究结论丰富细化了强弱联系理论和网络创业理论,具有切实可信的实践启示。
关 键 词: 企业管理;强联系;弱联系;资源获取;权变因素;个人网络商店
Title: Strength of ties and entrepreneurial resource acquisition of the individual online stores
Author: WANG Kan
Organization: School of Business Administration, South China University of Technology
Abstract: This paper applies the theory of tie strength in the sociology research into explaining the channel differences of entrepreneurial resource acquisition of the online stores and mainly reveals the contingency impacts of entrepreneurs’ age, gender, entrepreneurial experience, work experience and weekly working hours on these differences. Based on 178 valid questionnaires from C2C online stores, we adopt group regression method to empirically test the moderating roles of these contingency factors on the relationships between tie strength and resource acquisition. The results enrich the theories of tie strength and online entrepreneurship and have a credible practical implication.
Key words: businese management; strong ties; weak ties; resource acquisition; contingency factors; individual online stores
发表期数: 2015年4月第8期
引用格式: 王侃. 个人网络商店强弱联系与创业资源获取[J]. 中国科技论文在线精品论文,2015,8(8):845-856.
 
0 评论数 0
暂无评论
友情链接